Business and Professional Communication in a Digital Age

Business and Professional Communication in a Digital Age
Author: Jennifer H. Waldeck,Patricia Kearney,Tim Plax
Release: 2012-01-01
Editor: Cengage Learning
Pages: 400
ISBN: 0495807982
Language: en
Available for:

DESCRIPTION BOOK:

BUSINESS AND PROFESSIONAL COMMUNICATION IN A DIGITAL AGE, First Edition, is a comprehensive instructional package designed to build students' business and professional communication competence. The interactive, multimedia nature of this text emphasizes traditional and contemporary topics germane to business and professional contexts. The engaging online modules that accompany this text create an interactive, media-enhanced experience in the classroom, allowing students to develop an in-depth understanding of business and professional communication in the 21st century. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Business Communication

Business Communication
Author: Peter Hartley,Peter Chatterton
Release: 2015-02-11
Editor: Routledge
Pages: 326
ISBN: 9781136181603
Language: en
Available for:

DESCRIPTION BOOK:

Effective communication in business and commercial organizations is critical, as organizations have to become more competitive and effective to sustain commercial success. This thoroughly revamped new edition distils the principles of effective communication and applies them to organizations operating in the digital world. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organising effective meetings. In every case the authors consider the potential of new technology to improve and support communication. With helpful pedagogical features designed to aid international students, this new edition of a popular text will continue to aid business and management students for years to come. Additional content can now be found on the author's website - www.rethinkbuscomm.net

Strategic Corporate Communication in the Digital Age

Strategic Corporate Communication in the Digital Age
Author: Mark Anthony Camilleri
Release: 2021-02-19
Editor: Emerald Group Publishing
Pages: 340
ISBN: 9781800712645
Language: en
Available for:

DESCRIPTION BOOK:

Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.

Communication in the Digital Age

Communication in the Digital Age
Author: Roger Desmond
Release: 2016-06-22
Editor: Unknown
Pages: 329
ISBN: 1524903612
Language: en
Available for:

DESCRIPTION BOOK:

Business Communication

Business Communication
Author: Peter Hartley,Peter Chatterton
Release: 2015-02-11
Editor: Routledge
Pages: 326
ISBN: 9781136181597
Language: en
Available for:

DESCRIPTION BOOK:

Effective communication in business and commercial organizations is critical, as organizations have to become more competitive and effective to sustain commercial success. This thoroughly revamped new edition distils the principles of effective communication and applies them to organizations operating in the digital world. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organising effective meetings. In every case the authors consider the potential of new technology to improve and support communication. With helpful pedagogical features designed to aid international students, this new edition of a popular text will continue to aid business and management students for years to come. Additional content can now be found on the author's website - www.rethinkbuscomm.net

Professional Communication and Network Interaction

Professional Communication and Network Interaction
Author: Heidi A. McKee,James E. Porter
Release: 2017-06-14
Editor: Routledge
Pages: 222
ISBN: 9781351770767
Language: en
Available for:

DESCRIPTION BOOK:

Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked interaction and rhetorical ethics: seeing professional communication as involving new kinds of networked interactions that require an integrated view of rhetoric and ethics. The book applies this frame to a variety of communication cases involving, for example, employee missteps on social media, corporate-consumer interactions, and the developing use of artificial intelligence agents (AI bots) to handle online communication.

Business Writing in the Digital Age

Business Writing in the Digital Age
Author: Natalie Canavor
Release: 2011-10-20
Editor: SAGE
Pages: 303
ISBN: 9781412992503
Language: en
Available for:

DESCRIPTION BOOK:

Natalie Canavor presents a step-by-step system that shows what to say and how to say it, along with practical techniques to improve writing skills. The book builds confidence, and provides a solid foundation that applies to traditional media such as letters and proposals, and also to email, blogs, web sites, social media and PowerPoint. Readers develop tools to keep improving on their own, and to handle new communication channels as they emerge.

Business and Professional Communication

Business and Professional Communication
Author: Kelly M. Quintanilla,Shawn T. Wahl
Release: 2018-11-29
Editor: SAGE Publications
Pages: 464
ISBN: 9781506369600
Language: en
Available for:

DESCRIPTION BOOK:

Gain the knowledge and skills you need to move from interview candidate, to team member, to leader with this fully updated Fourth Edition of Business and Professional Communication by Kelly M. Quintanilla and Shawn T. Wahl. Accessible coverage of new communication technology and social media prepares you to communicate effectively in real world settings. With an emphasis on building skills for business writing and professional presentations, this text empowers you to successfully handle important work-related activities, including job interviewing, working in team, strategically utilizing visual aids, and providing feedback to supervisors. New to the Fourth Edition: A New “Introduction for Students” introduces the KEYS process to you and explains the benefits of studying business and professional communication. Updated chapter opening vignettes introduce you to each chapter with a contemporary example drawn from the real world, including a discussion about what makes the employee-rated top five companies to work for so popular, new strategies to update PR and marketing methods to help stories stand out, Oprah Winfrey’s 2018 Golden Globe speech that reverberated throughout the #metoo movement, Simon Sinek’s “How Great Leaders Inspire Action” TED talk, and the keys to Southwest Airlines’ success. An updated photo program shows diverse groups of people in workplace settings and provides current visual examples to accompany updated vignettes and scholarship in the chapter narrative.

Understanding the Business of Global Media in the Digital Age

Understanding the Business of Global Media in the Digital Age
Author: Micky Lee,Dal Yong Jin
Release: 2017-10-16
Editor: Routledge
Pages: 270
ISBN: 9781134972609
Language: en
Available for:

DESCRIPTION BOOK:

This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.

Business and Professional Communication in the Information Age

Business and Professional Communication in the Information Age
Author: John W. Haas
Release: 2010-07-22
Editor: Unknown
Pages: 164
ISBN: 0757569293
Language: en
Available for:

DESCRIPTION BOOK:

Communication and Learning in an Age of Digital Transformation

Communication and Learning in an Age of Digital Transformation
Author: David Kergel,Birte Heidkamp-Kergel,Ronald C. Arnett,Susan Mancino
Release: 2020-04-16
Editor: Routledge
Pages: 248
ISBN: 9780429771996
Language: en
Available for:

DESCRIPTION BOOK:

Communication and Learning in an Age of Digital Transformation provides cross-disciplinary perspectives on digitization as social transformation and its impact on communication and learning. This work presents openness within its interpretation of the digital and its impact on learning and communication, acknowledging historical contexts and contemporary implications emerging from discourse on digitization. The book presents a triangulation of different research perspectives. These perspectives, which range from digital resistance parks and cyber-religious questions to cultural-scientific media-theoretical reflections, point to the performative openness of the analysis. The book represents an interdisciplinary approach and opens a space for understanding the social complexity of digital transformations in teaching and learning. This book will be of great interest to academics, post graduate students and researchers in the field of digital learning, communication and education research.

Studyguide for Business and Professional Communication in a Digital Age by Waldeck Jennifer H ISBN 9780495807988

Studyguide for Business and Professional Communication in a Digital Age by Waldeck  Jennifer H   ISBN 9780495807988
Author: Cram101 Textbook Reviews
Release: 2014-04-25
Editor: Cram101
Pages: 102
ISBN: 1497001021
Language: en
Available for:

DESCRIPTION BOOK:

Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780495807988. This item is printed on demand.

Business Communication in a Technological World

Business Communication in a Technological World
Author: Chris Gurrie
Release: 2017-08-21
Editor: Unknown
Pages: 230
ISBN: 152493531X
Language: en
Available for:

DESCRIPTION BOOK:

Digital Strategies for Powerful Corporate Communications

Digital Strategies for Powerful Corporate Communications
Author: Paul A. Argenti,Courtney M. Barnes
Release: 2009-04-19
Editor: McGraw Hill Professional
Pages: 256
ISBN: 9780071606035
Language: en
Available for:

DESCRIPTION BOOK:

The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer to impact business since mechanized manufacturing. In today’s Web 2.0 world, company stakeholders--including employees, customers, and investors--are empowered in ways unimaginable just a few years ago, and traditional corporate hierarchies are yesterday’s news. Rather than attempt to turn back the clock and reassert strict, top-down control over stakeholder relationships, the smartest companies worldwide are responding with bold new digital communications strategies based on transparency, authenticity, and inclusion, instead of secrecy, artificiality, and exclusion. International corporate communications guru Paul A. Argenti provides a lively, up-to-the- minute review of the Web 2.0 landscape and analyzes the increasingly central role corporate communications plays in virtually every organizational function. Argenti and coauthor Courtney Barnes advise corporate leaders on how to deploy proven strategies for using new and emerging digital platforms to Manage brand identity and company reputation Build a culture of engagement and transparency Turn stakeholders into “company evangelists” Manage internal communications across time zones and language barriers Recruit and retain the best talent Develop compelling messages based on customer and investor needs and desires Argenti and Barnes provide case studies illustrating digital communications best practices at HP, Southwest Airlines, Sony, Dell, IBM, Starbucks, HBO, FedEx, GE, and other major players. This groundbreaking book will teach you how to gain real, manageable control over your organization’s communications in today’s virtual world.

Returning to Interpersonal Dialogue and Understanding Human Communication in the Digital Age

Returning to Interpersonal Dialogue and Understanding Human Communication in the Digital Age
Author: Brown Sr., Michael A.,Hersey, Leigh
Release: 2018-07-20
Editor: IGI Global
Pages: 299
ISBN: 9781522541691
Language: en
Available for:

DESCRIPTION BOOK:

Digital collaboration is abundant in today’s world, but it is often problematic and does not provide an apt solution to the human need for comprehensive communication. Humans require more personal interactions beyond what can be achieved online. Returning to Interpersonal Dialogue and Understanding Human Communication in the Digital Age is a collection of innovative studies on the methods and applications of comparing online human interactions to face-to-face interactions. While highlighting topics including digital collaboration, social media, and privacy, this book is a vital reference source for public administrators, educators, businesses, academicians, and researchers seeking current research on the importance of non-digital communication between people.

Digital Business Discourse

Digital Business Discourse
Author: E. Darics
Release: 2015-04-14
Editor: Springer
Pages: 274
ISBN: 9781137405579
Language: en
Available for:

DESCRIPTION BOOK:

This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.

Business and Professional Communication

Business and Professional Communication
Author: Kathryn Sue Young,Howard Paul Travis
Release: 2020-05-28
Editor: Waveland Press
Pages: 311
ISBN: 9781478645313
Language: en
Available for:

DESCRIPTION BOOK:

The authors present the fundamentals of business communication in every stage of professional life: writing résumés, preparing for interviews, securing a job, communicating with colleagues and supervisors, working on a team, and advancing into management and leadership positions. Young and Travis encourage people building careers to create an image or brand that employers will recognize as a good fit for their companies. Skills that cement an appealing brand include: proficient use of language (verbal and written), problem-solving abilities, expert use of technology and social media, enthusiasm for work and people, a moral and ethical foundation, the ability to adapt quickly to new ideas, and being a role model for others. Chapter discussions include practical advice on developing these skills. The journey to a satisfying career begins with self-assessment. Readers are prompted to analyze their communication strengths and weaknesses. The chapters offer guidance on how to reinforce strong points and to work on eliminating shortcomings. Effective communicators expand listening skills to enhance their ability to adapt verbal and nonverbal communication to the needs of clients and colleagues in a diverse, global workplace. The authors provide meaningful advice on gender communication, image management, intercultural communication, and communicating in difficult situations. Competent communication is critical to establishing good rapport and creating a positive work environment.

Professional Communication and Network Interaction

Professional Communication and Network Interaction
Author: Heidi A. McKee,James E. Porter
Release: 2017-06-14
Editor: Taylor & Francis
Pages: 234
ISBN: 9781351770774
Language: en
Available for:

DESCRIPTION BOOK:

Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked interaction and rhetorical ethics: seeing professional communication as involving new kinds of networked interactions that require an integrated view of rhetoric and ethics. The book applies this frame to a variety of communication cases involving, for example, employee missteps on social media, corporate-consumer interactions, and the developing use of artificial intelligence agents (AI bots) to handle online communication.

Publishing in the Digital Age

Publishing in the Digital Age
Author: Michael N. Ross
Release: 2021-10-18
Editor: Routledge
Pages: 202
ISBN: 9781000454635
Language: en
Available for:

DESCRIPTION BOOK:

The world of publishing is evolving at an ever-increasing speed, with developments in digital workstreams and products, customer expectation, enriched content curation, and user-generated content becoming commonplace. In Publishing in the Digital Age: How Business Can Thrive in a Rapidly Changing Environment, Ross discusses the most significant and recent developments in educational and trade publishing, educational technology, and marketing that has enabled a new generation of content creators to reach more consumers. It is the only book that addresses disruption in the industry head on. Building on the insights from his last book, Dealing with Disruption: Lessons from the Publishing Industry, Ross takes a fresh look at the publishing environment and provides the reader with a clear view of how publishing has evolved and how it has benefitted consumers regardless of their preferred medium for accessing knowledge. Through an examination of what has worked and what has not, and with Ross’s unique perspective of more than 35 years of publishing success, Publishing in the Digital Age presents an indispensable overview of the publishing industry, how it has evolved during the first quarter of the 21st century, and how publishers, content providers, and consumers can benefit from the many options that are available today. With insights from industry leaders, Ross discusses new opportunities on the Web, streaming services, and audio formats. He reviews new publishing platforms and provides a practical guide for content developers to address the knowledge needs of their constituents by giving readers real-life, actionable examples of how best to publish their content consistent with users’ purchasing preferences. The book will be of interest to specialists in education: K-12 and higher education, the non-fiction trade, corporate education trainers, and specialist sectors such as scholarly, technical, and medical publishing. It includes clear applications for any business that is undergoing transformation or is forced to make a radical pivot because of sudden environmental changes or market conditions.

The International Encyclopedia of Organizational Communication 4 Volume Set

The International Encyclopedia of Organizational Communication  4 Volume Set
Author: Craig Scott,Laurie Lewis
Release: 2017-03-06
Editor: John Wiley & Sons
Pages: 2592
ISBN: 9781118955604
Language: en
Available for:

DESCRIPTION BOOK:

The International Encyclopedia of Organizational Communication offers a comprehensive collection of entries contributed by international experts on the origin, evolution, and current state of knowledge of all facets of contemporary organizational communication. Represents the definitive international reference resource on a topic of increasing relevance, in a new series of sub-disciplinary international encyclopedias Examines organization communication across a range of contexts, including NGOs, global corporations, community cooperatives, profit and non-profit organizations, formal and informal collectives, virtual work, and more Features topics ranging from leader-follower communication, negotiation and bargaining and organizational culture to the appropriation of communication technologies, emergence of inter-organizational networks, and hidden forms of work and organization Offers an unprecedented level of authority and diverse perspectives, with contributions from leading international experts in their associated fields Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library Awarded 2017 Best Edited Book award by the Organizational Communication Division, National Communication Association