Business And Professional Communication In A Digital Age

Business And Professional Communication In A Digital Age

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SUMMARY:

BUSINESS AND PROFESSIONAL COMMUNICATION IN A DIGITAL AGE, First Edition, is a comprehensive instructional package designed to build students' business and professional communication competence. The interactive, multimedia nature of this text emphasizes traditional and contemporary topics germane to business and professional contexts. The engaging online modules that accompany this text create an interactive, media-enhanced experience in the classroom, allowing students to develop an in-depth understanding of business and professional communication in the 21st century. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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Genre : Performing Arts
Author by : Jennifer H. Waldeck
Publisher : Cengage Learning
Release : 2012-01-01
File : 400 Pages
ISBN-13 : 0495807982


Business Communication

Business Communication

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SUMMARY:

Effective communication in business and commercial organizations is critical, as organizations have to become more competitive and effective to sustain commercial success. This thoroughly revamped new edition distils the principles of effective communication and applies them to organizations operating in the digital world. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organising effective meetings. In every case the authors consider the potential of new technology to improve and support communication. With helpful pedagogical features designed to aid international students, this new edition of a popular text will continue to aid business and management students for years to come. Additional content can now be found on the author's website - www.rethinkbuscomm.net

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Genre : Business & Economics
Author by : Peter Hartley
Publisher : Routledge
Release : 2015-02-11
File : 326 Pages
ISBN-13 : 9781136181603


Strategic Corporate Communication In The Digital Age

Strategic Corporate Communication In The Digital Age

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Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.

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Genre : Business & Economics
Author by : Mark Anthony Camilleri
Publisher : Emerald Group Publishing
Release : 2021-02-19
File : 340 Pages
ISBN-13 : 9781800712645


Communication In A Digital Age

Communication In A Digital Age

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Genre :
Author by : Kendall Hunt Publishing Company
Publisher :
Release : 1753-01-01
File : Pages
ISBN-13 : 1465275959


Professional Communication And Network Interaction

Professional Communication And Network Interaction

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SUMMARY:

Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked interaction and rhetorical ethics: seeing professional communication as involving new kinds of networked interactions that require an integrated view of rhetoric and ethics. The book applies this frame to a variety of communication cases involving, for example, employee missteps on social media, corporate-consumer interactions, and the developing use of artificial intelligence agents (AI bots) to handle online communication.

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Genre : Language Arts & Disciplines
Author by : Heidi A. McKee
Publisher : Routledge
Release : 2017-06-14
File : 222 Pages
ISBN-13 : 9781351770767


Understanding The Business Of Global Media In The Digital Age

Understanding The Business Of Global Media In The Digital Age

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SUMMARY:

This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.

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Genre : Social Science
Author by : Micky Lee
Publisher : Routledge
Release : 2017-10-16
File : 270 Pages
ISBN-13 : 9781134972609


Business And Professional Communication

Business And Professional Communication

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SUMMARY:

Gain the knowledge and skills you need to move from interview candidate, to team member, to leader with this fully updated Fourth Edition of Business and Professional Communication by Kelly M. Quintanilla and Shawn T. Wahl. Accessible coverage of new communication technology and social media prepares you to communicate effectively in real world settings. With an emphasis on building skills for business writing and professional presentations, this text empowers you to successfully handle important work-related activities, including job interviewing, working in team, strategically utilizing visual aids, and providing feedback to supervisors. New to the Fourth Edition: A New “Introduction for Students” introduces the KEYS process to you and explains the benefits of studying business and professional communication. Updated chapter opening vignettes introduce you to each chapter with a contemporary example drawn from the real world, including a discussion about what makes the employee-rated top five companies to work for so popular, new strategies to update PR and marketing methods to help stories stand out, Oprah Winfrey’s 2018 Golden Globe speech that reverberated throughout the #metoo movement, Simon Sinek’s “How Great Leaders Inspire Action” TED talk, and the keys to Southwest Airlines’ success. An updated photo program shows diverse groups of people in workplace settings and provides current visual examples to accompany updated vignettes and scholarship in the chapter narrative.

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Genre : Language Arts & Disciplines
Author by : Kelly M. Quintanilla
Publisher : SAGE Publications
Release : 2018-11-29
File : 464 Pages
ISBN-13 : 9781506369600


Communication And Learning In An Age Of Digital Transformation

Communication And Learning In An Age Of Digital Transformation

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SUMMARY:

Communication and Learning in an Age of Digital Transformation provides cross-disciplinary perspectives on digitization as social transformation and its impact on communication and learning. This work presents openness within its interpretation of the digital and its impact on learning and communication, acknowledging historical contexts and contemporary implications emerging from discourse on digitization. The book presents a triangulation of different research perspectives. These perspectives, which range from digital resistance parks and cyber-religious questions to cultural-scientific media-theoretical reflections, point to the performative openness of the analysis. The book represents an interdisciplinary approach and opens a space for understanding the social complexity of digital transformations in teaching and learning. This book will be of great interest to academics, post graduate students and researchers in the field of digital learning, communication and education research.

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Genre : Education
Author by : David Kergel
Publisher : Routledge
Release : 2020-04-16
File : 248 Pages
ISBN-13 : 9780429771996


Digital Business Discourse

Digital Business Discourse

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SUMMARY:

This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.

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Genre : Language Arts & Disciplines
Author by : E. Darics
Publisher : Springer
Release : 2015-04-14
File : 274 Pages
ISBN-13 : 9781137405579


Business Communication In A Technological World

Business Communication In A Technological World

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Genre : Business communication
Author by : Chris Gurrie
Publisher :
Release : 2017-08-21
File : 230 Pages
ISBN-13 : 152493531X