Mobile Positioning and Tracking

Mobile Positioning and Tracking
Author: Simone Frattasi,Francescantonio Della Rosa
Release: 2017-07-21
Editor: John Wiley & Sons
Pages: 416
ISBN: 9781119068822
Language: en
Available for:

DESCRIPTION BOOK:

The essential guide to state-of-the art mobile positioning and tracking techniques—fully updated for new and emerging trends in the field Mobile Positioning and Tracking, Second Edition explores state-of-the-art mobile positioning solutions applied on top of current wireless communication networks. Application areas covered include positioning, data fusion and filtering, tracking, error mitigation, both conventional and cooperative positioning technologies and systems, and more. The authors fill the gap between positioning and communication systems, showing how features of wireless communications systems can be used for positioning purposes and how the retrieved location information can be used to enhance the performance of wireless networks. Unlike other books on the subject, Mobile Positioning and Tracking: From Conventional to Cooperative Techniques, 2nd Edition covers the entire positioning and tracking value chain, starting from the measurement of positioning signals, and offering valuable insights into the theoretical fundamentals behind these methods and how they relate to application areas such as location-based services, as well as related disciplines and professional concerns, including global business considerations and the changing laws and standards governing wireless communication networks. Fully updated and revised for the latest developments in the field, this Second Edition: Features new chapters on UWB positioning and tracking, indoor positioning in WLAN, and multi-tag positioning in RFID Explores an array of positioning and tracking systems based on satellite and terrestrial systems technologies and methods Introduces advanced and novel topics such as localisation in heterogeneous and cooperative scenarios Provides a bridge between research and industry with potential implementations of the solutions presented Mobile positioning and tracking is subject to continuous innovations and improvements. This important working resource helps busy industry professionals and practitioners—including software and service developers—stay on top of emerging trends in the field. It is also a valuable reference for advanced students in related disciplines studying positioning and mobile technologies.

Obviously Awesome

Obviously Awesome
Author: April Dunford
Release: 2019-05-14
Editor: Ambient Press
Pages: 202
ISBN: 1999023005
Language: en
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DESCRIPTION BOOK:

You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.

Branding and Positioning in Base of the Pyramid Markets in Africa

Branding and Positioning in Base of the Pyramid Markets in Africa
Author: Charles Blankson,Stanley Coffie
Release: 2019-09-10
Editor: Routledge
Pages: 152
ISBN: 9781351038058
Language: en
Available for:

DESCRIPTION BOOK:

Brand management to sustain corporate reputation and customer loyalty is essential for both multinationals and indigenous fi rms in Africa. This book provides a practical overview of country branding and positioning activities in Africa, based on a broad defi nition of base of the pyramid (BoP) marketing, which includes both goods and services, as well as business-to-business marketing, corporate branding, and country branding. The text highlights branding strategies that can be adopted in BoP markets, as well as marketing mix strategies appropriate for much of the continent. Taking into account the role of social networks, culture, and religion, the book explores avenues for developing and building competitive advantage, and how African countries can leverage country branding as part of the development process. The book is ideal for researchers, educators and advanced students in international marketing, management, and brand strategy who are interested in the unique branding characteristics of the African continent.

Advanced Positioning Flow and Sentiment Analysis in Commodity Markets

Advanced Positioning  Flow  and Sentiment Analysis in Commodity Markets
Author: Mark J. S. Keenan
Release: 2019-12-24
Editor: John Wiley & Sons
Pages: 280
ISBN: 9781119603740
Language: en
Available for:

DESCRIPTION BOOK:

The definitive book on Positioning Analysis — a powerful and sophisticated framework to help traders, investors and risk managers better understand commodity markets Positioning Analysis is a powerful framework to better understand commodity price dynamics, risk, and sentiment. It indicates what each category of trader is doing—what they are trading, how much they are trading and how they might behave under a variety of different circumstances. It is essential in isolating specific types of flow patterns, defining behavioral responses, measuring shifts in sentiment, and developing tools for better risk management. Advanced Positioning, Flow and Sentiment Analysis in Commodity Markets explains the fundamentals of Positioning Analysis and presents new concepts in Commodity Positioning Analytics. This invaluable guide helps readers recognize how certain types of positioning patterns can be used to develop models, indicators, and analyses that can be used to enhance performance. This updated second edition contains substantial new material, including analytics based on the analysis of flow, the decomposition of trading flows, trading activity in the Chinese commodity markets, and the inclusion of Newsflow into Positioning Analysis. Author: Mark J S Keenan, also covers the structure of positioning data, performance attribution of speculators, sentiment analysis and the identification of price risks and behavioral patterns that can be used to generate trading signals.. This must-have resource: Offers intuitive and accessible guidance to commodity market participants and risk managers at various levels and diverse areas of the market Provides a wide range of analytics that can be used directly or integrated into a variety of different commodity-related trading, investment, and risk management programs Features an online platform comprising a wide range of customizable, regularly-updated analytical tools Contains an abundance of exceptional graphics, charts, and illustrations Includes easy-to-follow instructions for building analytics. Advanced Positioning, Flow and Sentiment Analysis in Commodity Markets: Bridging Fundamental and Technical Analysis, 2nd Edition is an indispensable source of information for all types of commodity traders, investors, and speculators, as well as investors in other asset classes who look to the commodity markets for price information.

Local Positioning Systems

Local Positioning Systems
Author: Krzysztof W. Kolodziej,Johan Hjelm
Release: 2017-12-19
Editor: CRC Press
Pages: 488
ISBN: 9781420005004
Language: en
Available for:

DESCRIPTION BOOK:

Local Positioning Systems: LBS Applications and Services explores the possible approaches and technologies to location problems including people and asset tracking, mobile resource management, public safety, and handset location-based services. The book examines several indoor positioning systems, providing detailed case studies of existing applications and their requirements, and shows how to set them up. Other chapters are dedicated to position computation algorithms using different signal metrics and determination methods, 2D/3D indoor map data and location models, indoor navigation, system components and how they work, privacy, deployment issues, and standards. In detail, the book explains the steps for deploying a location-enabled network, including doing a site-survey, creating a positioning model and floor maps, and access point placement and configuration. Also presented is a classification for network-based and ad-hoc positioning systems, and a framework for developing indoor LBS services. This comprehensive guide will be invaluable to students and lecturers in the area of wireless computing. It will also be an enabling resource to developers and researchers seeking to expand their knowledge in this field.

Positioning with GPS 1985

Positioning with GPS 1985
Author: Anonim
Release: 1985
Editor: Unknown
Pages: 329
ISBN: UIUC:30112075627080
Language: en
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DESCRIPTION BOOK:

Mobile Positioning and Tracking

Mobile Positioning and Tracking
Author: João Figueiras,Simone Frattasi
Release: 2011-07-05
Editor: John Wiley & Sons
Pages: 302
ISBN: 9781119957560
Language: en
Available for:

DESCRIPTION BOOK:

This book presents the most recent state of the art in mobile positioning and tracking techniques. This book discusses mobile positioning solutions applied on top of current wireless communication networks. In addition, the authors introduce advanced and novel topics such as localization in heterogeneous and cooperative networks, providing a unified treatment of the topic for researchers and industry professionals alike. Furthermore, the book focuses on application areas of positioning, basics of wireless communications for positioning, data fusion and filtering techniques, fundamentals of tracking, error mitigation techniques, positioning systems and technologies, and cooperative mobile positioning systems. Key Features: Covers the state of the art of satellite- and terrestrial-based positioning systems, spanning from outdoor to indoor environments and from wide area networks to short-range networks Discusses a whole range of topics related to mobile positioning: from fundamentals of positioning to the description of a wide spectrum of mobility models for tracking, from details on data fusion and filtering techniques to error mitigation techniques (including aspects of signal processing) Provides a solid bridge between research and industry envisaging a potential implementation of the presented solutions Fills the gap between positioning and communication systems, showing how features of communication systems can be used for positioning purposes and how the retrieved location information can be used to enhance the performance of wireless networks. Includes an accompanying website This book will be a valuable guide for advanced students studying related courses. Professionals and practitioners in the field of positioning and mobile technologies, and software and service developers will also find this book of interest.

Positioning for Advantage

Positioning for Advantage
Author: Kimberly A. Whitler
Release: 2021-09-07
Editor: Columbia University Press
Pages: 329
ISBN: 9780231548113
Language: en
Available for:

DESCRIPTION BOOK:

Most of us have an intuitive sense of superior branding. We prefer to purchase brands we find distinctive—that deliver on some important, relevant dimension better than other brands. These brands have typically achieved positional advantage. Yet few professionals have had the formal training that goes beyond marketing theory to bridge the “theory-doing gap”—understanding the specific techniques and strategies that can be used to create brands that attain positional advantage in the marketplace. Positioning for Advantage is a comprehensive how-to guide for creating, building, and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in-market advantage. Introducing seven tools—from strategic positioning concepts to strategy mapping to influencer maps—Whitler provides templates, frameworks, and step-by-step processes to build and manage growth brands that achieve positional advantage. This book presents real-world scenarios, helping readers activate tools to increase skill in creating brands that achieve positional advantage. Brimming with insights for students and professionals alike, Positioning for Advantage helps aspiring C-level leaders understand not only what superior branding looks like but also how to make it come to life.

Positioning for Architecture and Design Firms

Positioning for Architecture and Design Firms
Author: Jack Reigle
Release: 2011-03-23
Editor: John Wiley & Sons
Pages: 224
ISBN: 0470918713
Language: en
Available for:

DESCRIPTION BOOK:

An essential guide for a firm of any size to effectively position itself in the marketplace For an architecture or design firm to survive and prosper in the new economy, it needs to redefine and reinvigorate its position in the marketplace. With dozens of how-to cases, examples, and guidelines, Positioning for Architecture and Design Firms provides the entire menu of tools, plus the inspiration needed, for making the changes required to stay competitive in the design world. Offering strategies for leveraging a firm's strongest assets into the formulation of a successful long-term plan, this book breaks with tradition to introduce the latest concepts specifically developed for building future business opportunities in an unstable economic landscape marked by shifts in competition, technology, and client expectations. With a wealth of information targeting the subject of positioning, readers will learn: Why the aftershocks of the Great Recession are likely to linger, and what you can do about it in relation to your firm's success How the coming generational shift will change the design business What positioning is, and how it needs to be developed to support and implement your strategic vision How your firm can establish a robust identity and operating model The importance of your firm's essential purpose How to turn your marketing department into a true marketing system, transforming it from production mode into an integrated positioning machine Why it is important to engage in advanced research and open innovation initiatives Addressing issues of firm identity, including an understanding of how to create the market positioning desired, Positioning for Architecture and Design Firms shows how a design firm—large or small, new or well established—can position itself to gain greater control over its destiny, and reach loftier levels of achievement. Learn about firm types, and match the right type to a firm's goals Develop and maintain a firm's identity in the marketplace Discover how organizational design and marketing support a chosen firm type

Positioning and Navigation in Complex Environments

Positioning and Navigation in Complex Environments
Author: Yu, Kegen
Release: 2018-01-05
Editor: IGI Global
Pages: 577
ISBN: 9781522535294
Language: en
Available for:

DESCRIPTION BOOK:

The limitations of satellites create a large gap in assistive directional technologies, especially indoors. The methods and advances in alternate directional technologies is allowing for new systems to fill the gaps caused by the limitations of GPS systems. Positioning and Navigation in Complex Environments is a critical scholarly resource that examines the methodologies and advances in technologies that allow for indoor navigation. Featuring insight on a broad scope of topics, such as multipath mitigation, Global Navigation Satellite System (GNSS), and multi-sensor integration, this book is directed toward data scientists, engineers, government agencies, researchers, and graduate-level students.

Merrill s Atlas of Radiographic Positioning and Procedures E Book

Merrill s Atlas of Radiographic Positioning and Procedures E Book
Author: Bruce W. Long,Jeannean Hall Rollins,Barbara J. Smith
Release: 2018-11-25
Editor: Elsevier Health Sciences
Pages: 592
ISBN: 9780323640435
Language: en
Available for:

DESCRIPTION BOOK:

With more than 400 projections, Merrill's Atlas of Radiographic Positioning & Procedures, 14th Edition makes it easier to for you to learn anatomy, properly position the patient, set exposures, and take high-quality radiographs. This definitive text has been reorganized to align with the ASRT curriculum — helping you develop the skills to produce clear radiographic images. It separates anatomy and positioning information by bone groups or organ systems — using full-color illustrations to show anatomical anatomy, and CT scans and MRI images to help in learning cross-section anatomy. Merrill's Atlas is not just the gold standard in radiographic positioning texts, and the most widely used, but also an excellent review in preparing for ARRT and certification exams! Comprehensive, full-color coverage of anatomy and positioning makes Merrill's Atlas the most in-depth text and reference available for radiography students and practitioners. Frequently performed essential projections identified with a special icon to help you focus on what you need to know as an entry-level radiographer. Summary of Pathology table now includes common male reproductive system pathologies. Coverage of common and unique positioning procedures includes special chapters on trauma, surgical radiography, geriatrics/pediatrics, and bone densitometry, to help prepare you for the full scope of situations you will encounter. Collimation sizes and other key information are provided for each relevant projection. Numerous CT and MRI images enhance comprehension of cross-sectional anatomy and help in preparing for the Registry examination. UPDATED! Positioning photos show current digital imaging equipment and technology. Summary tables provide quick access to projection overviews, guides to anatomy, pathology tables for bone groups and body systems, and exposure technique charts Bulleted lists provide clear instructions on how to correctly position the patient and body part when performing procedures. NEW! Updated content in text reflects continuing evolution of digital image technology NEW! Updated positioning photos illustrate the current digital imaging equipment and technology (lower limb, scoliosis, pain management, swallowing dysfunction). NEW! Added digital radiographs provide greater contrast resolution for improved visualization of pertinent anatomy. NEW! Revised positioning techniques reflect the latest ASRT standards.

Workbook for Textbook of Radiographic Positioning and Related Anatomy

Workbook for Textbook of Radiographic Positioning and Related Anatomy
Author: Kenneth L. Bontrager,John P. Lampignano,Leslie E. Kendrick
Release: 2013-01-01
Editor: Elsevier Health Sciences
Pages: 569
ISBN: 9780323088329
Language: en
Available for:

DESCRIPTION BOOK:

Reinforce your knowledge of radiographic positioning and anatomy, and produce quality radiographs! Corresponding to the chapters in Bontrager and Lampignano's Textbook of Radiographic Positioning and Related Anatomy, 8th Edition,this practical workbook offers a wide variety of exercises including situation-based questions, film critique questions, laboratory activities, and self-evaluation tests. A wide variety of exercises include questions on anatomy, positioning critique, and image evaluation, with answers at the end of the workbook.Chapter competencies are formatted as a set of tasks that you should be able to perform after working through the material.Situational questions describe clinical scenarios, then ask you to apply your knowledge to real-life examples.Film critique questions prepare you to evaluate the quality of radiographs and ask what positioning corrections need to be made to improve the image.Laboratory exercises provide hands-on experience as you perform radiographs using phantoms, evaluate the images, and practice positioning.Self-tests at the ends of chapters help you assess your learning with multiple choice, labeling, short answer, and true/false questions. Updated content matches the revisions to the textbook.Stronger focus on computed and digital radiography in questions includes images from the newest equipment.Expanded coverage of computed tomography reflects changes in practice.

Planning and Positioning in MRI E Book

Planning and Positioning in MRI   E Book
Author: Anne Bright
Release: 2009-12-03
Editor: Elsevier Health Sciences
Pages: 268
ISBN: 9780729579858
Language: en
Available for:

DESCRIPTION BOOK:

Positioning in MRI is a clinical manual about the creation of magnetic resonance images. This manual focuses upon patient positioning and image planning. The manual is organised by body region and provides valuable insight into - Patient pathology on MRI. Considerations when positioning both the patient and coil. Imaging planes. Anatomical image alignment. This manual is a comprehensive highly visual reference to the planning and positioning of patients and coils in MR imaging. High quality imaging specific to patient pathology is encouraged through the focus on ‘considerations’ specific to coil and patient placement and imaging plane selection. Over 200 MR images Formulaic internal design assist use as clinical manual to MRI planning Evidence base provided where appropriate (cranial neurology) Image selection – assist learning principles that underpin good positioning and anatomical coverage Explores positioning of patient and coils specific to individual treatment requirements Evolve website – image collection (over 200 MR images) and additional case studies

Merrill s Atlas of Radiographic Positioning and Procedures Volume 3 E Book

Merrill s Atlas of Radiographic Positioning and Procedures   Volume 3   E Book
Author: Jeannean Hall Rollins,Bruce W. Long,Tammy Curtis
Release: 2022-06-28
Editor: Elsevier Health Sciences
Pages: 576
ISBN: 9780323833363
Language: en
Available for:

DESCRIPTION BOOK:

Merrill's Atlas of Radiographic Positioning and Procedures - Volume 3 - E-Book

Merrill s Atlas of Radiographic Positioning and Procedures Volume 1 E Book

Merrill s Atlas of Radiographic Positioning and Procedures   Volume 1   E Book
Author: Jeannean Hall Rollins,Bruce W. Long,Tammy Curtis
Release: 2022-06-27
Editor: Elsevier Health Sciences
Pages: 592
ISBN: 9780323833288
Language: en
Available for:

DESCRIPTION BOOK:

Merrill's Atlas of Radiographic Positioning and Procedures - Volume 1 - E-Book

Strategy development in humanitarian NGO positioning and the rise of FCOs

Strategy development in humanitarian NGO positioning and the rise of FCOs
Author: Julian J. Rossig
Release: 2016-07-29
Editor: BoD – Books on Demand
Pages: 286
ISBN: 9783741252808
Language: en
Available for:

DESCRIPTION BOOK:

As competition over donations for humanitarian aid projects intensifies, traditional German NGOs come under additional pressure from an unlikely side: A new breed of aggressively expanding market entrants monopolizes distribution channels, thus obtaining a significant market share. Lacking any own aid projects, however, these organizations distribute the raised donations to traditional NGOs. This unusual set-up leaves NGO executives searching for a strategic response: While the new competitor’s funding is clearly a welcome treat, the competitive aspect is much less pleasing. This study revisits contemporary approaches to positioning strategy formulation, deducing a systematization of fundraising campaign organizations (FCOs) and offering helpful recommendations for NGO executives.

Global Positioning Systems in Geosciences

Global Positioning Systems in Geosciences
Author: Stelios P. Mertikas
Release: 1993
Editor: Unknown
Pages: 451
ISBN: STANFORD:36105016425121
Language: en
Available for:

DESCRIPTION BOOK:

Radiographic Positioning Procedures

Radiographic Positioning   Procedures
Author: Joanne S. Greathouse
Release: 2006
Editor: Delmar Pub
Pages: 872
ISBN: UCLA:L0097731178
Language: en
Available for:

DESCRIPTION BOOK:

Rev. ed. of: Delmar's radiographic positioning & procedures, c1998.

Craniographic Positioning with Comparison Studies

Craniographic Positioning with Comparison Studies
Author: Don Q. Paris
Release: 1983
Editor: F A Davis Company
Pages: 184
ISBN: UOM:39015007452264
Language: en
Available for:

DESCRIPTION BOOK:

Positioning The Battle for Your Mind

Positioning  The Battle for Your Mind
Author: Al Ries,Jack Trout
Release: 2001-01-03
Editor: McGraw Hill Professional
Pages: 213
ISBN: 9780071705875
Language: en
Available for:

DESCRIPTION BOOK:

The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors. Writing in their trademark witty, fast-paced style, advertising gurus Ries and Trout explain how to: Make and position an industry leader so that its name and message wheedles its way into the collective subconscious of your market-and stays there Position a follower so that it can occupy a niche not claimed by the leader Avoid letting a second product ride on the coattails of an established one. Positioning also shows you how to: Use leading ad agency techniques to capture the biggest market share and become a household name Build your strategy around your competition's weaknesses Reposition a strong competitor and create a weak spot Use your present position to its best advantage Choose the best name for your product Determine when-and why-less is more Analyze recent trends that affect your positioning. Ries and Trout provide many valuable case histories and penetrating analyses of some of the most phenomenal successes and failures in advertising history. Revised to reflect significant developments in the five years since its original publication, Positioning is required reading for anyone in business today.