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|Author||: Chip Heath,Dan Heath|
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
|Author||: Chip Heath,Dan Heath|
|Editor||: Random House Canada|
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind - that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: ● The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients ● The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping ● The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
|Author||: Dan Heath,Chip Heath|
|Editor||: Random House|
___________________________________ Change is hard. It doesn't have to be. We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback. But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour. Illustrating their ideas with scientific studies and remarkable real-life turnarounds - from the secrets of successful marriage counselling to the pile of gloves that transformed one company's finances - the brothers Heath prove that deceptively simple methods can yield truly extraordinary results.
|Author||: Barbara Ehrenreich|
|Editor||: Metropolitan Books|
The bestselling author of Nickel and Dimed goes back undercover to do for America's ailing middle class what she did for the working poor Barbara Ehrenreich's Nickel and Dimed explored the lives of low-wage workers. Now, in Bait and Switch, she enters another hidden realm of the economy: the shadowy world of the white-collar unemployed. Armed with a plausible résumé of a professional "in transition," she attempts to land a middle-class job—undergoing career coaching and personality testing, then trawling a series of EST-like boot camps, job fairs, networking events, and evangelical job-search ministries. She gets an image makeover, works to project a winning attitude, yet is proselytized, scammed, lectured, and—again and again—rejected. Bait and Switch highlights the people who've done everything right—gotten college degrees, developed marketable skills, and built up impressive résumés—yet have become repeatedly vulnerable to financial disaster, and not simply due to the vagaries of the business cycle. Today's ultra-lean corporations take pride in shedding their "surplus" employees—plunging them, for months or years at a stretch, into the twilight zone of white-collar unemployment, where job searching becomes a full-time job in itself. As Ehrenreich discovers, there are few social supports for these newly disposable workers—and little security even for those who have jobs. Like the now classic Nickel and Dimed, Bait and Switch is alternately hilarious and tragic, a searing exposé of economic cruelty where we least expect it.
|Author||: Jack Schafer,Marvin Karlins|
|Editor||: Simon and Schuster|
Offers advice and strategies for readers to get others to like them, assess truthfulness, and read the body behavior of others.
|Author||: Beth O'Leary|
|Editor||: Flatiron Books|
A grandmother and granddaughter swap lives in The Switch, a charming, romantic novel by Beth O’Leary, who has been hailed as “the new Jojo Moyes” (Cosmopolitan UK)... When overachiever Leena Cotton is ordered to take a two-month sabbatical after blowing a big presentation at work, she escapes to her grandmother Eileen's house for some long-overdue rest. Eileen is newly single and about to turn eighty. She'd like a second chance at love, but her tiny Yorkshire village doesn't offer many eligible gentlemen. So they decide to try a two-month swap. Eileen will live in London and look for love. She’ll take Leena’s flat, and learn all about casual dating, swiping right, and city neighbors. Meanwhile Leena will look after everything in rural Yorkshire: Eileen’s sweet cottage and garden, her idyllic, quiet village, and her little neighborhood projects. But stepping into one another's shoes proves more difficult than either of them expected. Will swapping lives help Eileen and Leena find themselves...and maybe even find true love? In Beth O'Leary's The Switch, it's never too late to change everything....or to find yourself.
|Author||: Penelope Douglas|
|Editor||: Devil's Night|
"I've done far worse than what I went to prison for. She has no idea how bad this can get." WINTERSending him to prison was the worst thing I could've done. It didn't matter that he did the crime or that I wished he was dead. Perhaps I thought I'd have time to disappear before he got out or he'd cool off in jail and be anything but the horror he was. But I was wrong. Three years came and went too fast, and now he's anything but calm. Prison only gave him time to plan. And while I anticipated his vengeance, I didn't expect this. He doesn't want to make me hurt. He wants to make everything hurt. DAMONFirst thing's first. Get rid of her daddy. He told them I forced her. He told them his little girl was a victim, but I was a kid, too, and she wanted it just as much as I did. Step two... Give her, her sister, and her mother nowhere to run and no fuel to escape. The Ashby women are alone now and desperate for a knight in shining armor. But that's not what's coming. No, it's time I listened to my father and took control of my future. It's time I showed them all--my family, her family, my friends--that I will never change and that I have no other ambition than to be the nightmare of their lives. Starting with her. She'll be so scared, she won't even be safe in her own head by the time I'm done with her. And the best part is I won't have to break into her home to do it. As the new man of the house I have all the keys.*Kill Switch is the third installment in the Devil's Night series. It is strongly recommended to read Corrupt (Devil's Night #1) and Hideaway (Devil's Night #2) prior to reading this book.
|Author||: David Hucaby|
|Editor||: Cisco Press|
Trust the best-selling Official Cert Guide series from Cisco Press to help you learn, prepare, and practice for exam success. They are built with the objective of providing assessment, review, and practice to help ensure you are fully prepared for your certification exam. Master Cisco CCNP SWITCH 300-115 exam topics Assess your knowledge with chapter-opening quizzes Review key concepts with exam preparation tasks This is the eBook edition of the CCNP Routing and Switching SWITCH 300-115 Official Cert Guide. This eBook does not include the companion CD-ROM with practice exam that comes with the print edition. CCNP Routing and Switching SWITCH 300-115 Official Cert Guide from Cisco Press enables you to succeed on the exam the first time and is the only self-study resource approved by Cisco. Expert engineer David Hucaby shares preparation hints and test-taking tips, helping you identify areas of weakness and improve both your conceptual knowledge and hands-on skills. This complete, official study package includes A test-preparation routine proven to help you pass the exam Do I Know This Already? quizzes, which enable you to decide how much time you need to spend on each section Chapter-ending exercises, which help you drill on key concepts you must know thoroughly The powerful Pearson IT Certification Practice Test software, complete with hundreds of well-reviewed, exam-realistic questions, customization options, and detailed performance reports More than 60 minutes of personal video mentoring from the author on important exam topics A final preparation chapter, which guides you through tools and resources to help you craft your review and test-taking strategies Study plan suggestions and templates to help you organize and optimize your study time Well regarded for its level of detail, study plans, assessment features, challenging review questions and exercises, this official study guide helps you master the concepts and techniques that ensure your exam success. CCNP Routing and Switching SWITCH 300-115 Official Cert Guide is part of a recommended learning path from Cisco that includes simulation and hands-on training from authorized Cisco Learning Partners and self-study products from Cisco Press. To find out more about instructor-led training, e-learning, and hands-on instruction offered by authorized Cisco Learning Partners worldwide, please visit www.cisco.com. The official study guide helps you master topics on the CCNP R&S SWITCH 300-115 exam, including: Enterprise campus design Switch operation Switch port configuration VLANs, Trunks, and VLAN Trunking Protocol (VTP) Spanning Tree Protocol (STP), RSTP, and MSTP Protecting the STP topology Aggregating switch links Multilayer switching Configuring DHCP Logging switch activity and managing switches with SNMP Monitoring performance and traffic High availability Securing switched networks
|Author||: S J Chua,B Li|
Optical communication using optical fibres as the transmission medium is essential to handling the massive growth of both telecom and datacom traffic. To fully realize the potential bandwidth available on these optical fibres, other components of the optical network system have to be developed, ranging from detectors and multiplexers to buffers and switches. This book addresses the different technologies which can be applied to switching optical signals. An optical switch functions by selectively switching an optical signal delivered through an optical fibre or in an integrated optical circuit to another. Several methods are available and each relies on a different physical mechanism for its operation. The various physical mechanisms used are discussed in the main chapters in the book which cover electro-optical, thermo-optical, micro-electro-mechanical (MEMS)-based and semiconductor optical amplifier (SOA)-based optical switches. The book also covers switching based on optical nonlinear effects, liquid and photonic crystal optical switches as well as fibre, holographic, quantum optical and other types of optical switches. Each chapter discusses the choice of materials, fabrication techniques and key issues in switch design. With its distinguished editors and international team of contributors, Optical switches: materials and design is a standard reference for the telecommunications industry and those researching this important topic. Reviews this commercially significant area of research and addresses the different technologies which can be applied to switching optical signals Provides a balanced look at the developments which can be defined as key trends in optical switches Major optical switches including electro-optical, thermo optical and magneto-optical switches are discussed and the respective theory and principles of each explored
|Author||: Rich Seifert|
|Editor||: John Wiley & Sons Incorporated|
* Explores the architecture and data flow through a typical switch, including an analysis of switch fabric options
|Author||: Charles E. Spurgeon,Joann Zimmerman|
|Editor||: "O'Reilly Media, Inc."|
If you’re ready to build a large network system, this handy excerpt from Ethernet: The Definitive Guide, Second Edition gets you up to speed on a basic building block: Ethernet switches. Whether you’re working on an enterprise or campus network, data center, or Internet service provider network, you’ll learn how Ethernet switches function and how they’re used in network designs. This brief tutorial also provides an overview of the most important features found in switches, from the basics to more advanced features found in higher-cost and specialized switches. Get an overview of basic switch operation, the spanning tree protocol, and switch performance issues Learn about switch management and some of the most widely used switch features Discover how a hierarchical design can help maintain stable network operations Delve into special-purpose switches, such as multi-layer, access, stacking, and wireless access-point switches Learn about advanced switch features designed for specific networking environments Dive deeper into switches, with a list of protocol and package documentation
|Author||: Tim Wu|
A New Yorker and Fortune Best Book of the Year "A must-read for all Americans who want to remain the ones deciding what they can read, watch, and listen to.” —Arianna Huffington Analyzing the strategic maneuvers of today’s great information powers—Apple, Google, and an eerily resurgent AT&T—Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry—from the telephone to radio to film—once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web—the entire flow of American information—come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for the Internet’s future is brewing, and this is one war we dare not tune out.
|Editor||: DIANE Publishing|
|Author||: Yasushi Yokoyama,Keitaro Nakatani|
This book focuses on photoswitches. The objective of the book is to introduce researchers and graduate course students who are interested in "photon-working switches" not only to the fundamentals but also to the latest research being carried out in this field. Light can reach a target substrate without any physical contact to deliver energy. The energy can induce changes in the structure of the molecules included in the substrate so that its properties and functions are made switchable by light irradiation. When a substrate is able to revert to its original state, this system can be regarded as a "photon-working switch". The terms "photon-working switches" or "photoswitches" are almost equivalent in meaning to "photochromism"; however, they focus on the "switching of functions" of chemical species rather than their "reversible transformation". Most of the authors of this volume are members of PHENICS, an international research group on organic molecular photoswitches composed of research institutions from France, Japan, Russia, China and Germany. Since its inception in 2008, PHENICS has promoted active research to develop the field. This book commemorates the group's eighth year of collaborative research.
|Author||: A.S. King|
A surreal and timely novel about the effects of isolation and what it means to be connected to the world from the Printz Award-winning author of Dig. Time has stopped. It's been June 23, 2020 for nearly a year as far as anyone can tell. Frantic adults demand teenagers focus on finding practical solutions to the worldwide crisis. Not everyone is on board though. Javelin-throwing prodigy Truda Becker is pretty sure her "Solution Time" class won't solve the world's problems, but she does have a few ideas what might. Truda lives in a house with a switch that no one ever touches, a switch her father protects every day by nailing it into hundreds of progressively larger boxes. But Truda's got a crow bar, and one way or another, she's going to see what happens when she flips the switch.
|Author||: Adam Jentleson|
|Editor||: Liveright Publishing|
An insider’s account of how politicians representing a radical white minority of Americans have used “the world’s greatest deliberative body” to hijack our democracy. Every major decision governing our diverse, majority-female, and increasingly liberal country bears the stamp of the United States Senate, an institution controlled by people who are almost exclusively white, overwhelmingly male, and disproportionately conservative. Although they do not represent a majority of Americans—and will not for the foreseeable future—today’s Republican senators possess the power to block most legislation. Once known as “the world’s greatest deliberative body,” the Senate has become one of the greatest threats to our democracy. How did this happen? In Kill Switch, Senate insider Adam Jentleson contends that far from reflecting the Framers’ vision, the Senate has been transformed over the decades by a tenacious minority of white conservatives. From John Calhoun in the mid-1800s to Mitch McConnell in the 2010s, their primary weapon has been the filibuster, or the requirement that most legislation secure the support of a supermajority of senators. Yet, as Jentleson reveals, the filibuster was not a feature of the original Senate and, in allowing a determined minority to gridlock the federal government, runs utterly counter to the Framers’ intent. For much of its history, the filibuster was used primarily to prevent civil rights legislation from becoming law. But more recently, Republicans have refined it into a tool for imposing their will on all issues, wielding it to thwart an increasingly progressive American majority represented by Barack Obama’s agenda and appointees. Under Donald Trump, McConnell merged the filibuster with rigid leadership structures initially forged by Lyndon Johnson, in the process surrendering the Senate’s independence and centrality, as infamously shown by its acquiescence in Trump’s impeachment trial. The result is a failed institution and a crippled democracy. Taking us into the Capitol Hill backrooms where the institution’s decline is most evident, Jentleson shows that many of the greatest challenges of our era—partisan polarization, dark money, a media culture built on manufactured outrage—converge within the Senate. Even as he charts the larger forces that have shaped the institution where he served, Jentleson offers incisive portraits of the powerful senators who laid the foundation for the modern Senate, from Calhoun to McConnell to LBJ’s mentor, Richard Russell, to the unapologetic racist Jesse Helms. An essential, revelatory investigation, Kill Switch ultimately makes clear that unless we immediately and drastically reform the Senate’s rules and practices—starting with reforming the filibuster—we face the prospect of permanent minority rule in America.
|Author||: James W. Clement|
|Editor||: Simon and Schuster|
"How can you lose dramatic weight, reverse chronic conditions, and stay healthier longer? Flip the switch on your metabolism with intermittent fasting, protein restriction, and ketosis! Lose weight. Reverse Chronic Conditions. Live Healthier Longer. Within each of us is an ancient mechanism that eliminates toxic materials, initiates fat burning, and protects cells against stress. It's called autophagy, and when it's turned on, the complex operation can not only slow down the aging process, but can optimize biological function as a whole, helping to stave off all manner of disease-from diabetes to dementia-and affording us the healthy lifespan we never thought possible. So how can we activate this switch through diet? How frequently should we fast and for how long? Must we abstain from all foods or just specific macronutrients? What's the sweet spot between intermittent fasting, protein restriction, and ketogenic eating? Backed by a wealth of data, and with a practical program anyone can follow for lasting results, The Switch not only decodes the science of autophagy, but also teaches you how to control it and benefit from its profound impact"--