The Business of Fashion

The Business of Fashion
Author: Leslie Davis Burns,Kathy K. Mullet,Nancy O. Bryant
Release: 2011-08-22
Editor: Fairchild Books
Pages: 640
ISBN: 1609011104
Language: en
Available for:

DESCRIPTION BOOK:

Revised to keep up with the quickly evolving landscape of the fashion industry, the fourth edition of this authoritative text offers updated information on the design, manufacturing, marketing, and distribution of fashion products within a global context. Research-based content provides insight on the organization and operation of textiles, apparel, accessories, and home fashion companies, as well as the effect of technological, organizational, and global changes on every area of the business.

The Anatomy of Fashion

The Anatomy of Fashion
Author: Colin McDowell
Release: 2013-09-30
Editor: Phaidon Press
Pages: 272
ISBN: 0714849472
Language: en
Available for:

DESCRIPTION BOOK:

Why do we dress the way we do? How has fashion changed and evolved over the centuries? How did the 3-piece suit come about? Why have hemlines risen and fallen over time? In The Anatomy of Fashion, respected fashion commentator Colin McDowell goes beyond standard fashion histories and narrative surveys to answer these questions and many more. The book's unique structure takes the reader from head to toe in sections such as `The Body Unclothed,? `Materials and Texture,? `Head to Waist,? `Hips to Feet,? `Looks and Themes in Dress,? and more. Visually rich, with over 500 photographs, illustrations, paintings, and film stills, the book includes work by designers and labels such as Ralph Lauren, Chanel, Yves Saint Laurent, Alexander McQueen, Versace, Carhartt, Diesel and more. The book's dynamic structure and layout are equally suited for browsing and for serious reference, but The Anatomy of Fashion is not simply a picture book. It is a sourcebook by one of the world's leading fashion scholars that seeks nothing less than a thorough analysis of the roots of every aspect of fashion today.

The Business of Fashion Modeling

The Business of Fashion Modeling
Author: Tondaleya Shamley
Release: 2022
Editor: Lulu.com
Pages: 329
ISBN: 9780557673322
Language: en
Available for:

DESCRIPTION BOOK:

Fashion Entrepreneurship

Fashion Entrepreneurship
Author: Neri Karra
Release: 2021-11-29
Editor: Routledge
Pages: 256
ISBN: 9781315458755
Language: en
Available for:

DESCRIPTION BOOK:

Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: The Creation of the Global Fashion Business provides the first authoritative history of the global fashion industry, from its emergence to the present day, with a focus on the entrepreneurs at the nucleus of many of the world’s influential brands. It shows how successive generations of entrepreneurs built and developed their brands, democratizing access to fashion brands throughout the world. This book analyzes the careers of the greatest fashion entrepreneurs from the nineteenth century onward, including such legendary names as Charles Worth, Coco Chanel, Christian Dior, Yves Saint Laurent, and Giorgio Armani. It shows how this distinct form of entrepreneurship has arisen and what lessons new entrepreneurs can learn from the past to create thriving fashion businesses in today’s rapidly changing modern world. Filled with fascinating stories from the world of fashion, as well as detailed business analysis and practical advice for people looking to create successful brands, Fashion Entrepreneurship is an essential read for students of fashion and entrepreneurship, and anyone looking to understand, and succeed in, this most glamorous of industries.

The Super Fashion Designer

The Super Fashion Designer
Author: Fashionary International Limited
Release: 2018-01-25
Editor: Unknown
Pages: 329
ISBN: 9887710970
Language: en
Available for:

DESCRIPTION BOOK:

The Super Fashion Designer is a visual guide of business practicing in the fashion industry. It applies beautiful graphic illustration to transform the complex theory into interesting read. The book provides a better understanding of the real world of fashion, from how to predict fabric usage to reading customers' body language, this book provide insights and knowledges for anyone who are in the fashion industry.

The End of Fashion

The End of Fashion
Author: Teri Agins
Release: 2010-10-12
Editor: Harper Collins
Pages: 352
ISBN: 9780062037503
Language: en
Available for:

DESCRIPTION BOOK:

A solid, hard-hitting, and uncompromising journalistic look at the fashion industry. The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahi's business spiraling.

How to Start a Home based Fashion Design Business

How to Start a Home based Fashion Design Business
Author: Angela Wolf
Release: 2012-12-04
Editor: Rowman & Littlefield
Pages: 240
ISBN: 9780762792610
Language: en
Available for:

DESCRIPTION BOOK:

This book will be a priceless resource for those considering adventuring into the fashion industry, yet not knowing how or where to start. Comprised of detailed information, How to Start a Home-based Fashion Design Business will be a guide for the aspiring designer to plan and execute a successful home based business. This material will not only provide a fashion realm, but will show how to create additional revenue streams in the sewing field. This book will be the "one stop shop" for the small designer.

The Fashion Business

The Fashion Business
Author: Dario Golizia
Release: 2021-07-19
Editor: Routledge
Pages: 238
ISBN: 9781000408904
Language: en
Available for:

DESCRIPTION BOOK:

This book provides a clear understanding of the different business strategies and models across all markets of the fashion industry. Providing a holistic and practical approach to strategic fashion management and marketing, the book covers brand image, supply chain, communication, price point and social media. Based on examples from international organisations – including Off-White, Nike and Zara, as well as leading luxury brands – the author identifies 13 core market sectors and explores the strategies applied in each: from creativity to their supply chain and sustainability, from segmentation strategy to brand policies and from pricing to distribution. Each chapter includes features to aid student learning, including interviews with a wide range of experts from across the industry as well as student activities and reflection points. Theoretically grounded yet practical in its approach, this is important reading for advanced undergraduate and postgraduate students of Strategic Fashion Management, Fashion Marketing and Communications, Fashion Merchandising and Luxury Fashion.

Marketing Fashion Footwear

Marketing Fashion Footwear
Author: Tamsin McLaren,Fiona Armstrong-Gibbs
Release: 2020-11-05
Editor: Bloomsbury Publishing
Pages: 208
ISBN: 9781474262958
Language: en
Available for:

DESCRIPTION BOOK:

Marketing Fashion Footwear addresses the strategic issues surrounding the marketing and distribution of footwear, including brand identity, consumer behavior, production and manufacturing, and the impact of globalization and regional trends. Detailed case studies explore the evolving retail and e-tail landscape while industry perspective interviews focus on the issues faced by designers, brands and retailers. You'll also learn the critical success factors for brand longevity, the scope of marketing communications, and the channels used to reach key opinion leaders and consumers. Beautifully illustrated with examples from some of the world's most influential footwear designers and retailers, this is the ultimate guide to a multi-billion dollar industry. Featured contributors: Margaret Briffa, Briffa Marc Debieux, Cheaney & Sons Jason Fulton, This Memento Marc Goodman, Giancarlo Ricci Simon Jobson, Dr. Martens Tracey Neuls Tricia Salcido, Soft Star Shoes John Saunders, British Footwear Association Joanne Stoker Mary Stuart, mo Brog

Fixing Fashion

Fixing Fashion
Author: Michael Lavergne
Release: 2015-09-19
Editor: New Society Publishers
Pages: 256
ISBN: 9781550925951
Language: en
Available for:

DESCRIPTION BOOK:

"The legacy of Rana Plaza is increased consumer awareness of the global apparel industry's serious environmental and human rights challenges. Fixing Fashion exposes the worst of the excesses, while simultaneously celebrating the entrepreneurs and stakeholders driving meaningful change. Written by an industry insider, this compelling manifesto challenges each of us to take responsibility for the hidden cost of our clothes."--

The Sustainable Fashion Quest

The Sustainable Fashion Quest
Author: Nikolay Anguelov
Release: 2021-06-27
Editor: CRC Press
Pages: 186
ISBN: 9781000400090
Language: en
Available for:

DESCRIPTION BOOK:

When thinking about lowering or changing consumption to lower carbon footprints, the obvious offenders come easily to mind: petroleum and petroleum products, paper and plastic, even food, but not clothes. When people evaluate ways to lower their personal carbon footprint by changing purchasing habits, they are bombarded with information to avoid petroleum and petroleum products, plastics, paper, even food, but not clothes. Most consumers do not think of clothes as a source of environmental damage. Yet, clothes are made with petroleum products through chemically-laden industrial processes that generate significant pollution. The fashion industry is among the largest organic water polluters in the world, accounting for significant greenhouse gas emissions and generating massive amounts of waste as a function of the frequent discarding of used clothing. In the Dirty Side of the Garment Industry: Fast Fashion and Its Negative Impact on Environment and Society, author Nikolay Anguelov exposed the ecological damage from the fast-fashion business model. In this book, The Sustainable Fashion Quest: Innovations in Business and Policy, the author takes this one step further by focusing on solutions. This book uses the familiar (yet complex) industry of fashion as a lens to examine how business pressures and national and international policies can have both positive and negative social and ecological impacts. It provides an analysis of extant and emerging policies to address the divergence in the ongoing quest to maximize economic development and minimize the social costs of the industrialization process. It also examines emerging technologies and innovative business models that have the potential to revolutionize how fashion is perceived, manufactured, and consumed. This book begins with an introductory letter that outlines the social and environmental issues facing the fashion industry, as well as emphasizing the seriousness and urgency of addressing them. Each chapter then focuses on a major aspect of the industry with an increasing emphasis on policy. The chapters outline the impact of global-level and business-level decisions on the industry’s success, its social and environmental impact, and its relationship to consumers. The goal of the book is to define that transition, explain its challenges, and educate readers on the possibilities to become powerful drivers of change through their professional actions and their personal behavior as consumers. While the book specifically analyzes the fashion industry, it also explains the implications for other industrial sectors. It uses a product everyone is familiar with (we all buy clothes, after all) to examine the decisions, impacts, and policies shaping the industry behind the scenes. The linkages are applicable to other fast-moving consumer goods (FMCG) business sectors, such as consumer electronics, which are starting to face sustainability criticism for relying on a business model of promoting a high frequency of repeat purchasing.

Luxury Fashion Retail Management

Luxury Fashion Retail Management
Author: Tsan-Ming Choi,Bin Shen
Release: 2016-11-26
Editor: Springer
Pages: 200
ISBN: 9789811029769
Language: en
Available for:

DESCRIPTION BOOK:

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda.

Resurrecting Retail

Resurrecting Retail
Author: Doug Stephens
Release: 2021-05-04
Editor: Unknown
Pages: 256
ISBN: 1773271431
Language: en
Available for:

DESCRIPTION BOOK:

Few crises in modern history have so completely disrupted every aspect of daily life as has the Covid-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt. From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how Covid-19 will reshape every aspect of consumer life, including the very essence of why we shop. Above all, Resurrecting Retail provides an inspirational and actionable future vision for any business leader looking not only to survive but to thrive in a very different looking post-pandemic retail world.

The Business and Law of Fashion and Retail

The Business and Law of Fashion and Retail
Author: Barbara Kolsun,Douglas Hand
Release: 2020-08-18
Editor: Unknown
Pages: 1056
ISBN: 1531016197
Language: en
Available for:

DESCRIPTION BOOK:

The History of Fashion Journalism

The History of Fashion Journalism
Author: Kate Nelson Best
Release: 2017-02-09
Editor: Bloomsbury Publishing
Pages: 304
ISBN: 9781474285179
Language: en
Available for:

DESCRIPTION BOOK:

The History of Fashion Journalism is a uniquely comprehensive study of the development of the industry from its origins to the present day, and including professionals' such as Dylan Jones's vision of the future. Covering everything from early tailor's catalogues through to contemporary publications such as LOVE, together with blogs such as StyleBubble, and countries from France through to the United States, The History of Fashion Journalism explores the origins and influence of such well-known magazines as Nova, Vogue and Glamour. Combining an overview of the key moments in fashion journalism history with close textual analysis, Kate Nelson Best brings to life the evolving face of the fashion media and its relationship with the fashion industry, national politics, consumer culture and gender. This accessible and highly engaging book will be an invaluable resource not only for fashion studies students but also for those in media studies and cultural studies.

Annual Series No 7

Annual Series No  7
Author: Anonim
Release: 2020-05
Editor: Unknown
Pages: 329
ISBN: 1942953445
Language: en
Available for:

DESCRIPTION BOOK:

Four Book Set: Business of Fashion by Paul Kooiker; Study by Mona Kuhn; The Nipple by Juergen Teller; Body Index by Carmen Winant

Engaging with Fashion

Engaging with Fashion
Author: Federica Carlotto,Natalie McCreesh
Release: 2018-11-22
Editor: BRILL
Pages: 368
ISBN: 9789004382435
Language: en
Available for:

DESCRIPTION BOOK:

This book is a modern exploration of how we engage with fashion today through the fields of Fashion, Dress, Material Culture, Fashion Management & Communication.

The Business of Aspiration

The Business of Aspiration
Author: Ana Andjelic
Release: 2020-10-27
Editor: Routledge
Pages: 90
ISBN: 9781000201505
Language: en
Available for:

DESCRIPTION BOOK:

Not long ago, wearing real fur was a signal of wealth and status. Now, it’s a signal of ignorance. Thanks to luxury rental and resale services, these days anyone can walk around in a Gucci belt. But not everyone knows that Rimowa dropped a new suitcase or who made their food and clothes. Wokeness is a modern class distinction. For the longest time, brands have operated according to the Veblen logic that status is linked to wealth and desirability to price. Now they have the opportunity to flip the script of aspiration and link worth and values to their success. Aimed at marketers, entrepreneurs, and advertising professionals, this book is full of analysis, examples, and tools of how to use the modern aspiration economy to shift a brand narrative and competitive strategy, create and distribute brand symbols, and ensure that a brand’s products and services create both monetary and moral value.

Fashion Business Cases

Fashion Business Cases
Author: Leslie Davis Burns
Release: 2020-12-10
Editor: Fairchild Books
Pages: 352
ISBN: 9781501362996
Language: en
Available for:

DESCRIPTION BOOK:

Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that students of all levels can develop the business, communication, and problem-solving skills required of fashion industry professionals. Topics range from corporate social responsibility and sustainable fashion to transparent brand communication and cultural sensitivity. This book is designed to foster critical and ethical thinking as students enter the fashion industry. Key Features: - 40 cases studies, of introductory, intermediate, and advanced level - Learning Objectives and Business Questions included with each case - An introductory chapter teaching students how to use case studies effectively

Fashion for Profit

Fashion for Profit
Author: Frances Harder
Release: 2004
Editor: Harder Publications
Pages: 362
ISBN: 0972776311
Language: en
Available for:

DESCRIPTION BOOK:

Fashion For Profit - A professional's complete guide to designing, manufacturing & marketing a successful line of clothing.Everything you need to know when starting your own business. Reviewed and validated by experts from within each specific crucial area of design, product development, finance, production through to sales and marketing of a product.Examples from readers' recomendations posted on website: www.FashionForProfit.com "Loved this book so much and found it so valuable. As did someone else I know and now I can't find it! Anyway, thanks for the great advice and guidence!" Reorder from Amy from Atlanta, GA